META ADS

Meta Ads Management dashboard visual for artists using Facebook and Instagram advertising campaigns
Meta Ads Management dashboard visual for artists using Facebook and Instagram advertising campaigns

Meta Ads campaigns designed for artists looking to increase streams, followers, engagement, and long-term audience growth through targeted advertising across Instagram and Facebook. Connect Cultr builds and manages music-focused ad campaigns using tailored creatives, audience targeting, and ongoing optimisation strategies designed to place your music in front of the right listeners and scale what performs over time.

STRUCTURE

CREATIVE & STRATEGY

We build and structure your campaign using tailored creatives, audience positioning, and release-focused strategy designed to stop attention and drive action across Instagram and Facebook.

Campaigns are launched using refined audience targeting based on demographics, interests, behaviours, and music alignment while continuously testing creatives and performance signals.

OPTIMISATION

TARGETING & TESTING

Winning ads are scaled over time through ongoing optimisation, budget refinement, and audience expansion to maximise streams, followers, engagement, and long-term growth potential.

Launch campaign package for new music releases and artist promotion
Launch campaign package for new music releases and artist promotion
Scale campaign package using Meta ads and Spotify promotion
Scale campaign package using Meta ads and Spotify promotion
  • Full campaign structure

  • Ongoing audience optimisation

  • Creative testing & scaling

  • Weekly performance management

  • Long-term growth strategy

Ongoing Meta Ads Management and long term music marketing campaign
Ongoing Meta Ads Management and long term music marketing campaign
CUSTOM

Custom campaigns are structured around release goals, content style, audience positioning, and overall growth strategy. Ideal for artists preparing for major releases or ongoing promotional rollouts.

FROM

  • Campaign setup

  • Audience targeting

  • Creative testing

  • Basic reporting

  • Performance optimisation

$75 AUD PER WEEK / ONGOING

$100 AUD PER WEEK / MIN 12 WEEKS

$100 AUD PER WEEK / MIN 4 WEEKS

$350

UPFRONT

$950

UPFRONT

SAVE $250 UPFRONT

SAVE $50 UPFRONT

  • Advanced audience targeting

  • Creative testing & optimisation

  • Release-focused campaign planning

  • Hook & caption direction

  • Instagram & Facebook scaling

  • Long-term growth positioning

  • Weekly performance management

GUIDELINES

VIDEO CREATIVES ONLY. ARTIST PRESENCE RECOMMENDED. STOCK FOOTAGE MAY PERFORM LOWER. AD SPEND IS PAID SEPARATELY: RECOMMENDED MINIMUM $200–$300 AUD PER SONG.